GRANT PROGRAM: European Institute of Innovation and Technology

PURPOSE: The main goal of the project is to support sustainable urban mobility and encourage citizens to use bicycles, one of the more active transportation methods, through gamification. With the bicycle kit and mobile application of Pin Bike, one of the project stakeholders, the bicycle rides of 500 participants, whose applications were accepted, were tracked and incentive prizes that can be used in local stores that accept IstanbulKart were loaded onto the participants’ IstanbulCards.

STAKEHOLDER: Smart City Directorate

STARTING DATE: 18.05.2021

PROJECT DURATION: 12 Months